Ammalife Privacy Policy

Ammallife is a registered charity, 1120236
Institute of Translational Medicine
4th Floor, Heritage Building
Mindelsohn Way
B15 2TH

What information we collect

We will collect personal information from you when you interact with us directly, either by signing up for our newsletter, making a donation, applying for a job or volunteer position or otherwise provide us with personal information. This includes when you phone us, email us, contact us via social media, get in touch by post or in person.

In addition, we will collect personal data when you interact with us through third parties, such as when you donate through Justgiving or The Big Give and have consented for your personal information to be shared with us.

The types of personal information collected might include name, date of birth, email address, postal address and telephone number, as well as any information you provide in communications between us.

We may also gather general information regarding the use of our website, such as which pages are visited most frequently. Only anonymous information that does not identify individual visitors will be used.

Why we collect this information

  • To keep a record of donations made and communication between Ammalife and our supporters
  • To send our supporters marketing information about our projects, fundraising activities, appeals and campaigns
  • To support community based fundraising activities
  • To claim gift aid on donations
  • To support staff and volunteers
  • To comply with legal obligations
  • To manage our organisation

Lawful basis for collecting and processing this information

We use the consent principle as the basis for processing your information

the data subject has given consent to the processing of his or her personal data for one or more specific purposes

When you opt-in to our communications using our forms, such as an online form, or in person, you are giving us consent to contact you and send you our fundraising and marketing materials. You can update or change your preferences at any time.

How long do we keep this information for

We only keep information for as long as we are allowed to in accordance with legislation or relevant regulations.  Once we no longer need to keep your information we remove it from our systems or securely dispose of it.

Sharing your information

We will not share or sell your personal data with any third party for their own marketing purposes, and you will not receive marketing from any other companies, charities or other organisations as a result of giving your details to us.

Your rights

You have the right to ask for a copy of the information we hold about you and to have any inaccuracies in your information corrected. You also have the right to request that your information is erased.

If you wish to exercise either of these rights please contact

If you wish to register a complaint about our handling of your personal data with the Information Commissioner’s Office please visit